Terms of Service

By creating a COOUP account or installing the COOUP Shopify app, you agree to these terms. If you're using COOUP on behalf of a company, you confirm you have authority to bind that company.

COOUP lets creators promote merchant products through unique, tracked references and earn commission on attributed paid sales. Merchants control their products, prices, and commission rates within their connected store. COOUP acts solely as a technology platform facilitating creator attribution and commission tracking between merchants and creators. COOUP is not the seller of merchant products and is not responsible for fulfilment, shipping, warranties, or customer disputes related to merchant goods.

You must be at least 18 years old (or the age of majority in your jurisdiction) to use COOUP. You're responsible for the accuracy of the information you provide and for keeping your account secure.

Creators must promote products honestly, comply with applicable advertising and disclosure rules in their jurisdiction, and clearly indicate when a share may earn them a commission. Don't share products you haven't engaged with, don't fabricate results, and don't engage in fraud, fake clicks, self-purchases, or any activity intended to manipulate attribution or earnings. Creators are responsible for reporting and paying any taxes applicable to their earnings.

Brands are responsible for their products, fulfilment, refunds, customer service, taxes, and compliance with the laws of every region they sell into. Merchants set commission rates and agree to settle commission earned by creators on attributed paid sales, less platform fees. COOUP attributes and facilitates sales — it does not become the merchant of record.

Commission is recorded in a pending state at the time of a paid sale and matures after a fixed window (typically around 30 days) to allow for refunds and chargebacks. Refunds and cancellations reverse the corresponding pending or matured entries. Payouts are subject to a minimum threshold and may require identity verification before disbursement. We don't claw back beyond the actual reversed amount.

COOUP charges a platform fee of 10% on commission earned by creators — creators keep 90% of every commission, COOUP keeps 10% to run the platform. This split is itemized in the Earnings section of every creator account. Brands only pay when a sale happens — no monthly fees, no clicks, no impressions. We may change the fee with reasonable notice; fee changes will not apply retroactively to already-earned commissions. Failure to settle invoices may pause new attribution until resolved.

When a brand chooses to offer a buyer discount on a sale, that discount is funded entirely by the brand. COOUP does not subsidize discounts and does not deduct them from creator commissions.

When a creator shares a product, COOUP attaches a lightweight, privacy-respecting reference so the right person gets credit for any resulting sale. We do not use third-party advertising cookies or cross-site tracking pixels for attribution. Attempting to manipulate, intercept, or reassign attribution is a material breach of these terms.

Creator attribution attempts graceful persistence across supported checkout flows. Some advanced Shopify purchase flows and store customizations may reduce buyer-discount compatibility on certain products without affecting creator attribution. Creator attribution and buyer discounts are independent — one may apply without the other.

You may not misuse the platform, attempt to circumvent attribution, scrape data without permission, reverse-engineer the service, interfere with other users, or use the platform to promote prohibited goods or content. Don't create fake accounts, inflate metrics, or attempt to extract data outside the channels we provide.

Merchants and creators may not list, promote, or distribute:

• adult or sexually explicit products
• tobacco, nicotine, vapes, e-cigarettes, or hookah products
• alcohol where restricted by jurisdiction
• recreational drugs, cannabis, CBD, THC, psychedelics, or drug paraphernalia
• pharmaceuticals, steroids, unsafe supplements, or products making medical or treatment claims
• firearms, ammunition, explosives, tactical weapons, or knives intended as weapons
• gambling products or services
• counterfeit, replica, recalled, or stolen goods
• pyramid or MLM schemes, get-rich-quick or deceptive products
• hate, extremist, or graphic violent content

COOUP may decline to distribute products that fall outside this policy, and may suspend merchants or remove creator access where required. Decisions here are about platform fit, not punishment — and they do not remove a merchant's products from their own storefront.

You keep the rights to what you create. By posting, you grant COOUP a limited license to display your content inside the COOUP experience for as long as it's published.

COOUP may classify products for creator-distribution compatibility — for example, as creator-ready, limited compatibility, or involving advanced checkout logic. These labels are optimization guidance, not punitive enforcement. They help merchants understand which products tend to perform best in creator-led commerce. All synced products remain in the merchant's catalog and storefront regardless of label.

Separately, we may remove content, pause attribution, or suspend accounts where something violates these terms, breaks the law, or threatens the health of the ecosystem. We aim to be calm and consistent about it, and to explain actions when we can.

You are responsible for complying with the laws of every region in which you operate, including consumer protection, advertising disclosure, tax, data protection, and import/export rules. COOUP provides the tooling; lawful use is yours to maintain.

We may suspend or terminate accounts that violate these terms, engage in fraud, or pose risk to the platform. You may close your account at any time. Pending payouts that have matured will be settled on closure, subject to verification. Earnings tied to fraudulent activity may be withheld.

The platform is provided "as is" without warranties of any kind. We do not guarantee specific earnings, traffic, or sales outcomes.

To the fullest extent permitted by law, COOUP is not liable for indirect, incidental, or consequential damages, lost profits, or lost data arising from your use of the service. Our aggregate liability is limited to the fees you paid us in the preceding twelve months. Nothing here limits liability that can't be limited by law.

We may update these terms as the platform evolves and will notify users of material changes.

Questions about these terms? Reach us via the Support page.